PLAYLAB, INC. is a Los Angeles-based creative studio founded in 2009. With no particular focus, we explore themes using art, architecture, and graphic design to initiate ideas for ourselves and others. PLAYLAB, INC. is: Archie Lee Coates IV, Jeff Franklin, Dillon Kogle, Ana Cecilia Thompson Motta, Justin Kim, Kylie McMahon, Jacob Lemon, Brett Su, Blossom Liu, Jessie Baxa, Kiesha Jones and Chelsea Hernandez.

All of us

  • People
  • Services
  • Clients
  • Talks And Exhibits
  • Contact

people

  • CURRENTLY
  • Archie L Coates IV
  • Jeff Franklin
  • Dillon Kogle
  • Ana Cecilia Thompson Motta
  • Justin Kim
  • Kylie McMahon
  • Jacob Lemon
  • Brett Su
  • Blossom Liu
  • Jessie Baxa
  • Kiesha Jones
  • Chelsea Hernandez
  • THANKS
  • Peter Deering
  • John Lyman Ballif
  • Erica Smith
  • Carolyn Rhee
  • Phil Gibson
  • Anya Shcherbakova
  • Ryan J. Simons
  • Luiza Dale
  • Davis Scherer
  • Jonathan O'Brien
  • Sean Suchara
  • Elie Anderson
  • Olga Monina
  • Nick Fogarty
  • Lauren Kirk
  • Kim McGuire
  • Kaimin Sun
  • Becca Pad
  • Nick Hum
  • Russell Flench

services

  • Graphic Design
  • Brand Strategy
  • Concept Development
  • Naming
  • Identity
  • Print
  • Packaging
  • Architecture
  • Environmental Design
  • Exhibition Design
  • Events
  • Production
  • Interactive
  • Creative Direction
  • Art Direction
  • Copywriting
  • Curation
  • Film/Video
  • User Experience
  • Signage

clients

  • Adidas
  • Adobe
  • Al Gore
  • Art Institute of Chicago
  • Bruno Mars
  • BMW/Mini
  • Christopher Wool
  • Cotton
  • Dig Inn
  • FLAG Art Foundation
  • GE
  • Heineken
  • Marc Jacobs
  • Moleskine
  • Need Supply
  • New Museum
  • Off White ℅ Virgil Abloh
  • SFMOMA
  • Venice Biennale
  • LACMA
  • Knight Foundation
  • Storefront For Art & Architecture

talks-and-exhibits

  • Image as Communication Lecture Series @ Pratt Institute, Memorial Hall

    Brooklyn NY, December 5, 2018

  • UNFINISHED @ National Museum of Art

    Bucharest Romania, September 2018

  • INSIGHTS 2018 @ Walker Art Center

    Minneapolis MN, March 2018

  • Non-Professional Practice @ Harvard GSD

    Cambridge MA, February 2018

  • Visual Culture @ Parsons

    New York NY, November 2017

  • NXT City Symposium

    Toronto ON, October 2017

  • Working Not Working Too Early

    New York NY, July 2017

  • Cooler Gallery

    Brooklyn NY, June 2017

  • A/D/O "Common Sense" Panel

    Brooklyn NY, May 2017

  • Columbia GSAPP

    New York NY, March 2017

  • Urban Design Forum: Forefront

    Brooklyn NY, October 2016

  • YMS

    Brooklyn NY, September 2016

  • Likeminds Conference

    Upstate NY, June 2016

  • Peabody Essex Museum: Playtime

    Salem MA, June 2016

  • AIA Design Forum @ the Slover Library

    Norfolk VA, April 2016

  • Awesome Foundation @ Ace Hotel

    New York NY, March 2016

  • AIA Global Dialogues H2O

    New York NY, March 2016

  • The Future of Civic Space @ SoHo House

    New York NY, January 2016

  • AIGA Houston @ CAMH

    Houston TX, September 2015

  • Isarlust @ DAV Museum

    Munich DE, September 2015

  • Neighbors

    Richmond VA, June 2015

  • Ar(t)chitecture @ Center For Arch.

    New York NY, April 2015

  • Throwing a Very Heavy Flag @ University of Illinois

    Champaign-Urbana IL, November 2015

  • Adobe MAX Conference @ LA Convention Center

    Los Angeles CA, October 2014

  • CAUS Commencement @ Virginia Tech

    Blacksburg VA, May 2014

  • Apple Store Talk

    New York NY, April 2014

  • TEDxRVA

    Richmond VA, March 2014

  • Apple Store Talk

    San Francisco CA, February 2014

  • Lecture Series @ Virginia Tech

    Blacksburg VA, November 2013

  • Van Dusen Lecture Series @ Wayne State

    Detroit MI, June 2013

  • AIANY New Practices "RE:THINK Profit"

    New York NY, April 2013

  • Moleskine Salon Series

    Brooklyn NY, November 2012

  • Target Creative Retreat

    Minneapolis MN, October 2012

  • Reasons to Be Creative Festival @ SVA

    New York NY, June 2012

  • SEGD Conference: The Bridge

    Brooklyn NY, June 2012

  • Technical Urbanism Salon @ Flux Factory

    Queens NY, October 2011

  • AIGA Dog & Pony: Fundraising Edition

    Brooklyn NY, October 2011

  • TEDxEast Hampton

    East Hampton NY, July 2011

  • TEDxArabia

    Jeddah SA, December 2010

contact